Businesses and marketers are ill-informed about the legality of Olympic-related advertising and marketing activities. The London Olympics in 2012 are a fantastic opportunity for the businesses of London and the UK but you must ensure you are completely aware of the London Olympics Marketing Rules. This site aims to provide you with information, guidance and news pertaining to marketing at the London Olympics.

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Olympic marketing campaign to push tickets begins

A six-week marketing push for people to apply for London 2012 tickets has begun today (15 March) promising “The greatest tickets on Earth.”

Campaign activity, created by McCann has been fronted by a series of famous athletes including David Beckham, Tom Daley, Amir Khan and Sir Clive Woodward. A total of 6.6 million tickets will go on sale to the public from today (15 March) until 26 April 2011.

The lowest priced ticket for the Opening Ceremony of the Olympic Games will be £20.12, with the highest priced ticket coming in at £2,012.

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